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20 things about Google - Thing 09 - What is beautiful to Google?

Take a look at this picture of a whale. I do not think it would be controversial to say that most of us would describe this as beautiful, magnificent, awe-inspiring and so on. If this image was put up straight from Getty Images (which is where it came from), it would have the exciting title of ThinkstockPhotos-588367274.jpg. That doesn’t tell Google (or anyone... read more »

Domain renewals nightmares

Have your website and emails ever gone offline without warning? If you want to avoid this happening to you, read on… I have a question for you about your domain name. Your domain name (in case you didn’t know) is what people will type in when they want to go to your website. Usually, your email addresses will be associated with it as well. For... read more »

20 things about Google - Thing 08 - Google loves You Tube and so should you!

Everyone’s talking about video for their websites! You simply must do it yourself and here’s why! Google loves video if it’s on You Tube. It’s become extremely keen on promoting You Tube since it bought it for a few zillion quid a few years ago. Don’t bother with Vimeo or any of the other video platform if you want Google to be interested in your... read more »

20 things about Google - Thing 07 - Google loves HTML 5!

Have you heard about HTML? It stands for Hyper Text Markup Language and is the code that is generated and passed to your Browser (Chrome, Firefox, Internet Explorer etc..) so that your website can be displayed. Before 2011, websites were coded using HTML 4. The problem with it was that there was no way of telling Google which bits of the text on the page... read more »

20 things about Google - Thing 06 – A new use for your Alt tag!

In my previous blogs I have written about the importance of starting from where you are geographically. This is because Google really wants to promote your business locally, at no actual cost to you. This is a recurring theme in my blogs and I want to take it one stage further by telling you something I am fairly confident you don’t already know Take a... read more »

Clive Loseby on Express FM

On the 16th March 2017, I was interviewed by Miles Henson on Express FM. In the interview, I chatted about my professional and personal highs and lows of the last 30 years and I also got to choose two tracks that have real personal meaning to me. I really enjoyed it, Miles was just a top chap! I have put it up here in for those... read more »

20 things about Google - Thing 05 -Google Phone Home!

In my last blog I wrote about the importance that Google places on where you are actually based. Its free Google Local service is a brilliant tool that we should all be using. Today I am going to take this further and I need to warn you that you might not want to hear what I have to say. You don’t have to take this... read more »

20 things about Google - Thing 04 Do you like your Local? Google does!

How far would you travel to meet a customer? 5 miles? 10 miles? 100 miles? How about if the local ones could come and see you instead? People like to deal with local businesses, they tend to get a better, more individual service. Google understand this and introduced Google My Business a few years ago. It is a free service so, if you have... read more »

20 things about Google - Thing 03 - Watch Your Language!

In my last blog, I talked about the need to make sure your website is worked well for people with different accessibility needs, as Google has been considering this as a very important ranking factor for at least 3½ years. Another way to look at this would be to think of Google as a person. This person has the power to put you in... read more »

20 things about Google - Thing 02 - Google is blind

Says it all really. We invest thousands of pounds in marketing and promoting our businesses, we will have a gorgeous website built full of stunning images and wait for the business to roll in. We've spent 3k / 5k / 10k / 20k (delete as appropriate), we've paid for a photographer, we're blogging regularly, uploading beautiful / interesting / stunning (delete as appropriate) images... read more »

20 things about Google - Thing 01 - Responsive Design

I’m sure the vast majority of people reading this will know what this is but, even if you do, read on and you might learn something new anyway. In the early days of the Internet, websites tended to be designed to fit on a standard monitor but pretty much nothing else. As mobile technology improved, everyone wanted to use their mobile phones to access the... read more »

20 things about your website and Google in 2017!

I am currently doing a round of speaking engagements about your website and Google in 2017, covering Hampshire, East and West Sussex over the coming months, full details of which can be seen by following this link. It is jam-packed with information: 20 things in under 20 minutes and not a second is wasted! Anyway, I appreciate that not everyone will be able to... read more »

And here are the upcoming dates for the new Google Tour!

The new tour is underway! 3 down, 11 dates to go! Google 2017 – 20 Things You Need To Know! Bring a pen, you will need it, I don't hang about because I have got so much to fit in! You will probably know some of these tips but I guarantee you won't know all of them! DO your buisness a favour and find out... read more »

Last Personal Tour Date this coming Wednesday....

So my personal Tour, talking about the ups and downs over the last 30 years comes to an end this Wednesday 26th April, at the Princess Royal, Farnham, 0800-1000. It's been well received, I do not pull any punches and you would be most welcome to come along and hear it, please follow this link to get yourself booked in. The meeting itself... read more »

Google 2017 – 20 Things You Need To Know Tour

New tour kicks off this week! I’m putting together the final touches for my new tour. My last series of presentations were looking at the last 30 years of my life, a few highs, a few lows and I have been really blessed to have such a good reception each time. People buy from people at the end of the day and I believed that... read more »

Clive Loseby on the radio

Clive Loseby, MD of Access by Design and Access by Design will be interviewed on Express FM at 7pm tonight. They've got an easy player on their website: http://www.expressfm.com/player/ which works great on mobiles as well as on computers.read more »