An amazing case study about Google loves our websites!
Windrush Holidays is one of our many resounding success stories. Run by Andy and Margaret Stevens, they provide both sales and lettings services for their clients in the UK, Europe and further afield. They had always been frustrated by not having a website that would enable them to fully manage their business effectively. To them, this meant, amongst other things, a website where they could fully manage their properties and integrate with an online booking system.
Their previous website had been in existence for many years but had very little traffic coming to it.
This was because it was poorly coded and was not friendly to blind people.
Google is also blind, by the way.
They were really pleased with the website that we built for them and you can read the original Case Study by following this link.
During our training sessions, we explained the need for regular content of a certain length, with an appropriate keyword density. In other words, we were able to give them some tips on how to write copy that was friendly to Google and they followed our guidance diligently.
We met recently to discuss some additional development work on the website and I took this opportunity to review how effective all of our combined hard work had been since we launched the website in March, 8 months ago. Remember, there was no Google campaign of any sort.
Here are the details: Google rankings first.
15 of the keywords that they are on the first page of Google for:
| Keyword | Position | Organic Monthly Search Volume |
| chalets for sale | 4 | 6400 |
| holiday chalets for sale | 5 | 2880 |
| chalets for sale uk | 4 | 1920 |
| chalet for sale | 5 | 1920 |
| chalet for sale uk | 3 | 840 |
| sussex beach holiday village | 2 | 280 |
| holdens caravan park | 5 | 680 |
| chalet homes for sale | 5 | 560 |
| sussex beach | 4 | 360 |
| holiday chalet for sale | 5 | 440 |
| bracklesham bay holiday village | 7 | 560 |
| holiday chalets for sale uk | 7 | 200 |
| sussex beach holiday park | 2 | 80 |
| medmerry park chalets for sale | 2 | 80 |
| holiday chalets to buy | 5 | 80 |
These are pretty amazing, to say the least! I think most businesses would pay a lot of money for these kind of rankings!
Has this led to an increase in unique visitors to their website?
You bet it has!
And what about actual new customers?
It has been their busiest year ever!
If you would like to talk to us about having a free website review, what not give us a call on 01243 776399? Alternatively, please follow this link to send us an email.
Access by Design, a web design Chichester company. Stunning websites that perform at the top level for blind people.... one of whom is Google!
