The Importance Of A Responsive Website
What is responsive design?
Tablets and smartphones have transformed the typical approach towards user experience and accessible website design. Before the vast proliferation of mobile devices with sophisticated web-browsing abilities, web designers only had one main challenge to keep in mind - keeping an identical feel and look of their sites in the different desktop browsers.
These days, interacting with web pages on tablets and smartphones is a whole different story. Factors like screen size, click versus touch, Adobe Flash support, optimized markup, pixel resolution and more haven become essential when creating websites that have a responsive website design. Though, before we look into the importance of a responsive website, we must first understand what it actually is.
What's Responsive Web Design?
Responsive web design in Sussex, just like the rest of the country is the approach of coding and laying out a site that allows it to provide a maximal viewing experience that includes ease of navigation and reading with minimal panning, scrolling and resizing - across a wide range of electronic devices.
Why Is A Responsive Website Important?
Money & Time
Even though the price of making a responsive website is a bit higher than a conventional site, it is important to keep in mind that the cost of duplicating your website for a mobile or other device version is entirely reduced, which results in significant development costs. Furthermore, a responsive web design decreases the overall ownership costs, by taking away the need to maintain various versions of your website. Therefore, in the long run, investing some cash in a responsive web design is definitely a wise decision.
Pervasion of Mobile Devices
Internet traffic from mobile devices is continuously rising on a daily basis. As more individuals get comfortable with browsing the net via their tablets and smartphones, it becomes increasingly difficult for any website owner to ignore the importance of responsive web designs.
User Experience
At the end of the day, it is user experience that allows visitors to consume website content via their device of choice. Therefore, a responsive website is about offering maximal user experience irrespective of whether they're using a PC, tablet, smartphone or smart-TV.
The Road Ahead
Ultimately, instead of compartmentalising your website content into device-specific experiences, it is definitely wiser to adopt a responsive website approach. Today, more than ever before, digital content is viewed on a wide spectrum of different devices, which is why appealing to the smartphone and tablet market is imperative for business success. Having one website that appeals to all browsers, no matter what device they’re using to view it, is a savvy decision for any business owner.
