A person is holding a smartphone in one hand and a blue credit card in the other. The phone screen displays an online shopping app with various clothing items and a shopping cart icon. The background features a couch with a patterned pillow.

WCAG Accessibility Guidelines And Accessibility Coding For eCommerce

Following WCAG accessibility guidelines is essential for any eCommerce site. From product listings to checkout flows, every step must be usable by all customers. At Access by Design, we specialise in accessibility coding that supports disabled users, meets legal requirements, and improves the overall experience for everyone. Whether you are building from scratch or upgrading your online shop, we will help you get it right from the start.

Why WCAG Accessibility Guidelines Matter

The Web Content Accessibility Guidelines (WCAG) provide an international framework for digital accessibility. These guidelines help make websites usable by people with visual, auditory, cognitive, and motor impairments. For eCommerce, this means ensuring your shop works for everyone — including those using screen readers, keyboard-only navigation, or alternative devices.

Meeting WCAG accessibility guidelines is not just good practice. It is a legal requirement in many jurisdictions. Failing to meet the standard can lead to complaints, litigation and reputational damage. Our role is to make sure your online shop is compliant, clear, and accessible to all.

Accessibility Coding For Every Shopping Journey

Accessibility coding means writing your website in a way that supports all users. In an eCommerce context, this includes:

Semantic HTML for product listings and descriptions
Accessible form labels on checkout and registration pages
Logical tab order for navigation and filtering
Screen reader compatibility for product variations and sizes
Accessible alerts for stock levels, errors, or confirmations

We audit and code with real users in mind — not just automated checkers. That means your site will work better, load faster and serve more customers.

What Makes Accessible eCommerce Different

Most eCommerce platforms are built with a focus on features and speed. Accessibility is often overlooked or treated as an afterthought. We reverse that. Our process integrates accessibility coding from the very beginning. Whether you use WordPress, WooCommerce, Shopify or Magento, we create solutions that comply with WCAG accessibility guidelines while maintaining performance and design integrity.

We also ensure that third-party plugins or payment gateways do not break accessibility. From search to checkout, every part of your website should work for every user.

How We Test WCAG Accessibility Guidelines For Compliance

We use a mix of automated scans, manual reviews, and live testing with disabled users. This includes:

Keyboard-only navigation for full customer journeys
Screen reader testing for product pages and basket updates
Colour contrast and zoom testing
PDF invoice accessibility (if provided)
Confirmation messages and validation handling

Our detailed report highlights issues, explains why they matter, and provides a clear roadmap to resolution. We also offer retesting after updates.

Benefits Of eCommerce following WCAG Accessibility Guidelines

Accessible websites attract more users and perform better. Meeting WCAG accessibility guidelines also helps with SEO, reduces abandonment at checkout, and builds trust with your customers. When your accessibility coding is correct, it benefits everyone — not just people with disabilities.

Inclusive eCommerce is good for business and essential for compliance.

Internal And External Links

Learn how we audit real websites

See our digital accessibility services

WCAG Official Guidelines – W3C

Equality Act 2010 Guidance – GOV.UK

Ready To Make Your eCommerce Site Accessible?

If you want to align with WCAG accessibility guidelines and get your accessibility coding right from the start, we are here to help. Our team combines technical knowledge with lived experience to deliver accessible eCommerce that meets every standard — and exceeds expectations.