The Wiston Estate has a beautiful, bespoke website and shopsite!
Read about how we developed a bespoke website with integrated e-commerce for this prestigious client.
The Wiston Estate has been in the stewardship of the Goring Family since 1743. Comprising 6000 acres, it straddles the chalky slopes of the South Downs and the flat clay soils of the Weald. Their Vineyard was first planted in 2006 with the traditional varieties of Chardonnay, Pinot Noir and Pinot Meunier.
They had an existing website / shop site that they felt was very much in need of a redesign. It was built in WordPress and used WooCommerce for the shop site. When we reviewed the website, we discovered that it was built using a free template (Underscores) The difficulty with using “off the shelf” templates is that you usually have extremely limited control over the design, and they invariably contain coding and accessibility errors, which can affect the website’s rankings with Google. The theme had been hard-coded in places to give the client specific functionality but the result was that they were extremely restricted in their ability to manage the website on a day-today basis.
The Wiston Estate were extremely detailed in the brief that they gave us. Every aspect of every page was discussed and tweaked as we developed different designs for different areas of the website and the shop site.
Working with WooCommerce brings its own set of challenges and we fully understand why most websites are built with an off the shelf template.c Although we have built many e-commerce websites previously, this was the first time we had worked with Woo Commerce and to code a bespoke template from scratch was not a challenge for the faint-hearted. Thankfully our brilliant designer Polly was equal to the task!
The Wiston Estate Winery has regular tours and other events and they wished to have a integrated booking facility, in addition to being able to sell their wines, both individually and in gift packs. Although the functionality was provided by different WooCommerce integrations, the styling for each one had to be coded from scratch to make sure that the website worked across as many different devices as possible.
The result speaks for itself!
We love this website and believe that it reflects our ability to give our bespoke clients exactly what they want. It has also allowed us to develop an advanced level of knowledge with WooCommerce and it is our e-commerce integration of choice for future e-commerce websites.
Would you be interested in talking to us about developing a bespoke website with e-commerce for your own business? Please call us today on 01243 776399, we would love to talk to you!